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Starbucks PR Still Evades the Truth (a truthful look at Sbux)
To the reader: Many concerned customers have been emailing,
faxing and calling Starbucks with their concerns about issues
addressed by this campaign. The following letter is a typical
reponse to those concerns sent by Starbucks to a concerned consumer
in London.
Thank-you for contacting Starbucks Coffee Company.
Thank-you for your inquiry regarding genetic modification of
Starbucks foods. We recognize that this issue is of increasing
concern to our customers. At Starbucks we have a long standing
commitment to address the social and environmental effects of
our business (for
the real truth, click here) and are actively
seeking to understand the agricultural issues related to our foods
and beverages.
Beginning with our coffee, our research has shown that all of
our coffee beans are free from genetic modification (so
far this is true, but Starbucks has not agreed to avoid GE coffee
once it's on the market. To learn
more of the truth, click here). Also, to the
best of our knowledge, none of our products contain genetically
modified ingredients. (for
the real truth, click here)
Thank you again for contacting Starbucks Coffee Company
Sincerely yours,
Malecia Adu
Customer Care
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